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Ghost vs Listmonk

Self-host pick — both replace Substack (Newsletter publishing + paid subscriptions).

Both Ghost and Listmonk self-host as a replacement for Substack (Newsletter publishing + paid subscriptions). Pick Listmonk if you want the lighter footprint — 15min docker-compose (Go binary + Postgres), $5 vps for the app; smtp relay (amazon ses, postmark, resend) is the variable cost — ses at $0. Pick Ghost if you need newsletters with paid subscribers — Ghost is the only mature OSS option that bundles editor + email + Stripe paid memberships — 20min docker-compose (Ghost + MySQL + nginx) and $10-15/mo vps for ghost + mailgun/postmark/resend for email send (~$10/mo for 50k emails).

Ghostopen-sourceListmonkopen-source
LicenseMITAGPL-3.0
Setup time20min docker-compose (Ghost + MySQL + nginx)15min docker-compose (Go binary + Postgres)
Monthly cost$10-15/mo VPS for Ghost + Mailgun/Postmark/Resend for email send (~$10/mo for 50k emails). No platform cut on Stripe revenue.$5 VPS for the app; SMTP relay (Amazon SES, Postmark, Resend) is the variable cost — SES at $0.10/1000 sends.
GitHubTryGhost/Ghost ★ 52.8k · last commit todayaliveknadh/listmonk ★ 20.1k · last commit todayalive
ReplacesSubstack + 1 otherSubstack + 3 other

Good fit for

Ghost

Newsletters with paid subscribers — Ghost is the only mature OSS option that bundles editor + email + Stripe paid memberships.

Weak at:Discovery — no Substack-style recommendations engine; growth comes from your own audience and SEO.

Listmonk

High-volume free newsletters (1M+ subscribers) where Listmonk's send-throughput shines.

Weak at:No content editor or paid-subscription rails — bring your own publishing surface and payments.

In a terminal? npx -y github:SolvoHQ/os-alt-cli substack prints Substack's self-host options including both — how the CLI works →

FAQ

Which is easier to self-host, Ghost or Listmonk?

Ghost: 20min docker-compose (Ghost + MySQL + nginx). Listmonk: 15min docker-compose (Go binary + Postgres).

What does each cost to run?

Ghost: $10-15/mo VPS for Ghost + Mailgun/Postmark/Resend for email send (~$10/mo for 50k emails). No platform cut on Stripe revenue.. Listmonk: $5 VPS for the app; SMTP relay (Amazon SES, Postmark, Resend) is the variable cost — SES at $0.10/1000 sends.. Both projects are free and open source.

Do Ghost and Listmonk replace the same SaaS?

Yes — both are open-source alternatives to Substack.